mobile commerce

mobile commerce
Shopping cart icon.svg
series on
E-commerce
Online goods and services
  • Digital distribution
  • E-books
  • Software
  • Streaming media
Retail services
  • Banking
  • DVD-by-mail
  • Flower delivery
  • Food ordering
  • Grocery
  • Pharmacy
  • Travel
Marketplace services
  • Advertising
  • Auctions
  • Comparison shopping
  • Social commerce
  • Trading communities
  • Wallet
Mobile commerce
  • Payment
  • Ticketing
Customer service
  • Call centre
  • Help desk
  • Live support software
E-procurement
Purchase-to-pay

The term mobile commerce was originally coined in 1997 by Kevin Duffey at the launch of the Global Mobile Commerce Forum, to mean "the delivery of electronic commerce capabilities directly into the consumer’s hand, anywhere, via wireless technology." Many choose to think of Mobile Commerce as meaning "a retail outlet in your customer’s pocket."
Mobile commerce is worth US$800 billion, with Asia representing almost half of the market. 

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